Bier | Let’s talk about New England’s Microbreweries

September 19, 2013

Food

Ach, wir Deutschen sind ja so stolz auf unser Bier-Reinheitsgebot. Im Vergleich zu manch anderen grossen Brauereien sind die deutschen Biere, neben den Czechischen stets ganz hoch im Kurs.

Wohnt man aber in Neu England, dann kommt man in den Genuss diverser Biere aus den vielen Mikro-Brauereien, die besonders in Vermont fast Tür an Tür liegen. So manches Bier war doch gewöhnugsbedürftig und wenn mit Geschmack oder ausgeprägtem Hopfengeschmackt ist nicht jedermanns Sache. Was sie hier aber können ist Marketing, sei es die Gläser, Fahrrad Trikots, Shirts, Caps oder sei es nur die Verpackung im Supermarkt – einfach herrlich.

Yeah Yeah, Germans are so proud of their German purity law when it comes to beer. Well, in comparison to other countries large breweries German besides Czech beer usually ranks on top of the list.

But when you live in New England you come across a large number of different types of beers brewed in one of the many local micro breweries (but also from other places in the US). Especially Vermont is known for their great variety of beers. Of course, some of them one has to get used to, especially those with flavor or hoppy ones but given the variety there is something for everyone’s taste. What they are great at is marketing, whether glasses, bike shirts, caps, sweaters or simply the packaging – it is great to explore.

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One Comment on “Bier | Let’s talk about New England’s Microbreweries”

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